Myanmar coffee suppliers who wish to expand international markets are invited to participate in World of Coffee Dubai 2024 which will be held in Dubai on 21-23 January, Myanmar’s Commercial Attaché in Dubai said.
DXB Live of Dubai World Trade Centre will organize World of Coffee Dubai 2024 to showcase vast network activities to promote partnerships between exhibitors and visitors while exploring opportunities in the growing coffee industry.
World of Coffee Dubai 2024 will consist of various programmes; Roaster Village, Cup Room and Brew Bar.
Additionally, it will feature specialized workshops on sustainability, best practices for utilizing resources, and spaces designated to highlight the importance of sustainable practices in the industry through discussions and commitments of the international coffee community to responsible production through specialized workshops.
It will set the stage to launch new products like Franchise Village that will bring together leading brands seeking to expand in the region and investors enthusiastic about establishing branches of renowned coffee brands. That platform will reinforce the role of the World of Coffee as a key event in exploring growth and collaboration opportunities.
Of the exhibition’s features and programmes, the Buyers Programme and Buyers Lounge will enable meetings between buyers, coffee growers, traders, distributors, roasters, and food and beverage managers from the tourism and hospitality sectors. It will also encourage interaction and communication among the stakeholders concerned in the coffee industry and offer an ideal setting for potential partnerships and payment transactions.
Furthermore, this 2024 exhibition will provide two large theatres to accommodate more participants for the series of dialogues and free workshops. One theatre is dedicated to hosting dialogues of the speciality coffee association whereas unfiltered sessions will be held in another theatre to elaborate on the latest trends, innovations and coffee products, with the presence of global experts and specialists.
Consequently, this exhibition will enable the participants to bridge networks with international coffee enterprises and act as a pavilion to expand markets and explore great opportunities in the coffee industry through a variety of programmes. Thus, those enthusiastic can visit dubai.worldofcoffee.org to join the exhibition. — NN/EM
